In a groundbreaking move that aims to revolutionize the way SMEs in Sharjah approach digitalization, the Sharjah Publishing City Free Zone (SPC Free Zone) has entered into a strategic partnership with Amazon Middle East, North Africa, and Turkey. This agreement, signed by Saif Al Suwaidi, Director of SPC Free Zone, and Chintan Dhebar, Marketplace Director at Amazon, is set to provide comprehensive support and guidance to SPC Free Zone members to scale their online presence.
The main goal of this collaboration is to accelerate the learning curve on digitalization for SMEs within the SPC Free Zone. By leveraging Amazon’s expertise and global reach, hundreds of businesses will have access to a suite of Amazon’s services, including step-by-step guidance for a seamless seller registration, onboarding, and education covering the fundamentals of online selling on the Amazon store. Additionally, support teams will be in place to ensure a smooth digital journey for all participants.
Saif Al Suwaidi, Director of SPC Free Zone, expressed his enthusiasm for the collaboration, stating, “By partnering with Amazon UAE, we aim to further support SMEs in the region and empower them to navigate the digital landscape. This strategic investment in the future of entrepreneurship in Sharjah and the wider UAE will equip local businesses with the tools and knowledge they need to thrive in the e-commerce era.”
Chintan Dhebar, Marketplace Director at Amazon Middle East, North Africa, and Turkey, highlighted the importance of supporting SMBs, stating, “Our sellers play an essential role in enhancing the customer experience on Amazon.ae. We are thrilled to collaborate with SPC Free Zone to help its members start selling on our platform and expand their reach to millions of customers. This partnership aligns with our goal of hosting products from 100,000 businesses, including UAE SMBs, on Amazon.ae by 2026.”
The strategic collaboration between SPC Free Zone and Amazon UAE underscores SPC Free Zone’s commitment to advancing the expertise of entrepreneurs in the realm of online retail. Both parties are dedicated to sustaining and expanding the program further to enhance Sharjah’s entrepreneurial ecosystem and contribute to the growth of the UAE’s digital economy.
This partnership marks a significant step towards empowering SMEs in Sharjah to thrive in the digital age. With access to Amazon’s vast resources and support, businesses within the SPC Free Zone are poised to take their online presence to new heights. The collaboration between these two entities not only benefits the participating SMEs but also contributes to the overall growth and development of the UAE’s digital economy.
As the e-commerce landscape continues to evolve, partnerships such as the one between SPC Free Zone and Amazon are essential in ensuring that SMEs have the necessary tools and knowledge to succeed in the online marketplace. By providing comprehensive support and guidance, this collaboration is set to empower SMEs in Sharjah and beyond to reach new audiences and drive business growth.
Overall, the partnership between SPC Free Zone and Amazon is a testament to the commitment of both entities to support SMEs and entrepreneurs in their digital journey. By combining their expertise and resources, they are paving the way for a more vibrant and thriving e-commerce ecosystem in Sharjah and the wider UAE.
